Lexus vehicles have sold well for many years. The company hit its sales peak in 2014 when they sold 582,000 globally. They are currently ranked fourth in sales for luxury vehicles, behind Mercedes-Benz, BMW, and Audi.
The biggest market for the Lexus brand is still the United States, in part because the brand is so well-known there. The brand still struggles in some other parts of the world. For example, Lexus does not have the brand recognition in Europe that they have in Asia and North America. In spite of this, Lexus vehicles have continued to sell well.
Even though Lexus started as a side project, it has grown into something massive. It is one of the world's most successful luxury brands, and their vehicles are driven in countries all over the world. Toyota has benefited greatly from the Lexus brand, and the brand will continue to release new vehicles for a long time.